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Think like a traveler to create better products

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Think like a traveler to create better products

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Have you noticed how traveling brings you a high sense of awareness?

When you travel, you pay much more attention to details. You notice people's gestures and spot more opportunities when everything feels different and new. This feeling makes you more creative and empathic. But once you're back home, the feeling fades.

How can we think like a traveler on a day-to-day basis?

As Marcel Proust said, "The real voyage of discovery consists not in seeking new lands but seeing with new eyes.”

In this 3 hour workshop, you will learn to experience products and services from the perspective of different users. This will allow you to create more fullfilling experiences for your customers and to satisfy their needs better through an empathic approach.

Who should take this workshop?

  • Entrepreneurs who are about to start a business.
  • Business owners who are interested in developing a better experience around their products and services.
  • People who’d like to hear travel stories, international perspectives, and curious facts about Mexican culture and traditions.
  • English speakers (the workshop is in english).
  • We’ll work in teams, so it’s an opportunity for networking and meeting new people.

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